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Below, you'll find helpful "How To" articles and free guides to download. Enjoy!

46. Where to get started with personal branding

8 June 2021

The definition of personal branding isn't clear, is it? And when you want to get started doing it, it seems like the path to get there is a bit unknown. Let's clear up the personal branding def...

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41. What are you really selling

Have you thought about that? I know that I didn't when I started working for myself. I was tempted to say photos and you may be tempted to say yourself or your product or service package. But that...

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40. How to visually sell a service

27 April 2021

Services are not like products, where you can easily take a photo of it and put it on the web. More confusing is sometimes it's not always clear in which category your "product" falls. For exampl...

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38. When to use low and high resolution images

13 April 2021

High resolution seems the way to go, doesn't? If you aren't in the imaging world, high resolution of anything seems like the answer, the product you need. Yet, it isn't 100% necessary and you may b...

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37. What is visual content?

6 April 2021

Does it seem obvious? I thought it was supposed to be and yet, even as a visual artist I struggled with understanding its raison être when it comes to marketing and branding today. Exactly what's...

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